Experience
I have a degree in Communications from Universidad de San Martín de Porres - Peru, specializing in Advertising and Public Relations. Also, I have studied audiovisual post-production at Toulouse Lautrec institute and Graphic Design at Cevatec Institute.
I've been lucky enough to work with the most iconic brands in Peru and other parts of the region: AB InBev (Cristal, Arequipeña, Miller, Peroni, Cusqueña), Kentucky Fried Chicken - KFC, PEPSI, BCP Bank, Citroën, Toyota, Huggies - Kimberly-Clark, DIRECTV, Faber-Castell, Something Special, Grupo Gloria, Grupo El Comercio, Grupo Falabella (Tottus & Falabella), Interbank, CLARO, Cemento APU, Adidas Originals, Grupo UCAL - Toulouse Lautrec, Alliance Francais, La Tarumba, Audiomúsica, AUNA, IFB Certus, Moviltours, SENATI, SUNEDU, LAP Lima Airport Partners, Bitel, Intipalka, Centro Comercial La Rambla, Mall Aventura Plaza, Armas Doomo inmobiliaria, Fundación Magia, Open Plaza, Pacífico Business School, Pacífico Seguros, SANOFI.
Recognition
My work has been recognized in Cannes Lions, El Sol Festival, Ojo de Iberoamérica, Effies, Clio, LAD Fest, TOTEM Awards and Ideas Awards.
Shortlist – Ojo de Iberoamérica 2014 / New Talents
Winner – Premios Tottem Perú 2017 / Young Creatives
Shortlist – Ojo de Iberoamérica 2017 / New Talents
Sub 25 de La Creatividad Peruana – Código Magazine and LatinBrands / Named: 1 of the 12 young more creative in the peruvian advertising industry. 2018
Winner – Effies 2018 / Bitel
Winner – LAD Fest 2019 / Tottus
Winner - Gran Effie 2020 / Juegos Panamericanos
Winner - Ojo de Iberoamérica 2020 / Direct / BCP - School of Basic Economics
Winner - Ojo de Iberoamérica 2020 / Experience and Activation / BCP - School of Basic Economics
Winner – Premios Effie 2021 / Bronze / Better World / BCP - #YoMeSumo
Shortlist – Cannes Lions 2021 / Direct / KFC - The Napkin Suit
Gold - Premio Ideas 2021 / Promotion, Experience and Activation / KFC - The Napkin Suit
Silver- Premio Ideas 2021 / Public Relations / BCP - School of Basic Economics
Bronze - Premio Ideas 2021 / Sustainability / BCP - School of Basic Economics
Silver - El Ojo de Iberoamérica / Experiences and Activation in point of sale / KFC - The Napkin Suit
Honorable Mention in the Corporate Social Responsibility category / The Helping Pots / Fast Company World Changing Ideas competition 2022
Shortlist - Clio 2022 / Cristal Beer - The Helping Pots
Silver and 2 shortlist - Ojo de Iberoamérica 2022 / Efficiency / Cristal Beer - Todos Somos Perú
3 Bronzes - AdForum PNHX 2023 / Bottle Tiles - AB InBev
1 Silver + 1 Bronze - Effie Awards 2023
2 Grand Prix + 3 Golds + 2 Silvers / El Sol Festival 2023 / Bottle Tiles - AB InBev
1 Bronze + 4 Shortlist / Cannes Lions 2023 / Bottle Tiles
Juror
Jury Member - PHNX 2022 - AdForum
Jury President - WeBendita 2022 - Bendita Carpeta
Jury Member - PHNX 2023 Rise for Peace - The AdForum
Preliminary Jury - Mad Stars 2023 - Film Stars, Innovation Stars y Sustainability Development Goals.